News Updates

In 2024, GovStack launched its official quarterly News Update. For 2024, we expect to send News Updates on:

  • end of June / early July

  • end of Sept / early Oct

  • end of Dec / early Jan

The New Update is a round-up of past activities from the quarter, upcoming activities we want to promote for the next quarter, and any calls to action for our audience.

The process:

  • Comms Huddle collects content for the newsletter, using this Template for gathering information.docx

  • Comms Huddle edits the content to desired format in MailChimp

  • Comms Huddle downloads the latest sign-ups from the website into MailChimp to add to our overall audience

    • (WordPress) Forms → Newsletter Form → Entries → Export Entries → CSV file

    • (MailChimp) Audience → Manage Audience → Import Contacts → Upload a file (it will automatically de-duplicate the list with any current subscribers)

  • Test emails are sent to Comms Huddle members to preview, test, and catch any typos, formatting issues, etc.

  • Email is scheduled

  • Post-send analytics are reviewed in the Comms Huddle

 

The analytics for each quarterly send will be captured here: News Update analytics

The MailChimp log-in can be found here: social media log-in info.docx